The businessman Joseph Soubry set up a pasta factory in Roeselare. Production was limited to Vermicelli and Macaroni.
Soubry built its own semolina mill. From then on, flour was ground under strict in-house supervision.
Soubry invested in the improvement of its production lines: it presented the first continuous press, an innovation in the Benelux.
Soubry was the first to install a completely automated pasta production line.
Soubry built its own flourmill.
Soubry expanded its range of products and began to make toasts.
Soubry started to produce Chinese noodles according to a totally new and revolutionary production technique.
Soubry introduced the first ‘instant’ pasta.
Soubry achieved a world first: a long pasta high-temperature drying line.
Soubry is still the absolute world leader with a new, completely automated pasta production line.
Soubry built a new mill to guarantee the superior quality of its ingredients.
With the take-over of Filadelfia Soubry is broadening its range with ‘home-made’ pasta.
By buying the Anco brand, Soubry extends its range with flour, toasts, culinary aids, and pasta products.
Soubry construct a completely new production hall with ‘state of the art’ machinery.